Clique Kits is very excited to introduce our July Designer in the Spotlight, Allison Kreft! This talented designer and busy Mama created the lovely Capture Life Collection for Echo Park Paper which also has a black and white version! So clever! The color version of Capture Life is the featured paper line in our July Kit, A Mid- Summer Night's Dream. This month, we are getting to know Allison better AND she's sharing her own layouts created with the July Clique Kit. Allison, thank you so much for spending some of your valuable time with us and sharing some insight into your world! We truly appreciate your kindness. Now, lets get to know Allison Kreft!
Q. As a designer, have your designs changed or evolved since becoming a mother?
A. I wouldn't say that my designs have changed, but I have been designing more stuff for kids, like my last collection Hello World for Webster's Pages. I also just designed a baby photobook for Shutterfly that will be available on their website in the fall.
Q. What things around you inspire you in your everyday life.
A. I live in a urban city, and walk around a lot. It's fun to take note of the colors, typography and trends I see everyday.
Q. What are you favorite photo apps on smart phones or favorite photo editing software (if you're allowed to say?)
A. I love instagram, and use the Rhonna designs and Camera+ app. I've been using a lot of Greater than Gatsby actions for photoshop lately.
Q. What would you say is your favorite time of day to create?
A. After the kids go to sleep! I've actually pulled 2 all-nighters in the last 30 days. My creative juices really come out at night, and I can work without interruptions for long period of time.
Q. What really gets your creative juices flowing?
A. I'm a very hands-on person. Pinterest is a great place for inspiration, but I like seeing things in person. I recently went to New York, and that city always gets my creative juices flowing.
Q. What inspired you to design Capture Life, both the color and black and white lines?
A. I created Everyday Eclectic for Echo Park about 2 years ago. For that collection I had taken a bunch of photos at the boardwalk and used instagram filters on them. We wanted to do a follow up collection with the same techniques, but with the new trends. It was Echo Park's idea to have both a B&W and color. I love how it turned out.
Q. What is your favorite feature or elements in your Capture Life line for Echo Park?
A. The bokeh papers are my favorite. The white bokeh was a backdrop I created for a photo shoot for my kids. I loved it so much I decided to make it into a paper design.
Q. What's your favorite scrapbooking tip or technique that you'd like to share?
A. There are so many good ones, I've recently created my own ombre look by mixing ink directly on stamps. That was pretty fun.
A big thank you to Allison Kreft again for being our Designer in the Spotlight! Be sure to follow her blog HERE to see all her designs, as she collaborates with other companies like Webster's Pages. It's been a pleasure not only having Allison share a little about herself this month but to also have her create with us!
-Gia, Jody, Erica & Lacey